WAL Posts Huge Ratings in 2015 Season Debut
July 31st 2015
The growing league’s first hour – a re-air of the 2014 Championships held in New Orleans – brought in 231,000 viewers, while the premiere of its 2015 season with the Regional Championships netted another 306,000.
The numbers were another strong signal that professional arm wrestling has a solid home on primetime TV, and that viewers will tune in and stay watching.
“Arm-wrestling WAL-style offers a new form of close combat that people haven’t seen before,” said Steve Kaplan, WAL president and commissioner. “It’s visual, it’s immersive, and combines a high level of strategy and technique with strength and fitness.”
“WAL features everyday Americans who perform extraordinary feats to become champions,” Kaplan continued. “We think we’re proving this is something that a lot of people can relate to and the numbers are proving this out.”
Both the 2014 Championship re-air and the 2015 Regionals episodes ranked in the top 5 for sports shows in their time slot, according to ratings figures. In February, WAL debuted its first-ever show to nearly 280,000 viewers.
And there’s more to come. The July 29 debut was just the first in a five-episode series that now highlights four Championships episodes, one for each of the league’s weight classes.
Wednesday, Aug. 5 brings the Lightweight Championships at 10 p.m.EST/7 PST on ESPN2, WatchESPN.com and the WatchESPN app. Middleweights are on deck for the following week at 9p.m. EST/6p.m PST on Aug. 12, while Aug. 19 brings the big boys, with the Heavyweight Championships at 11 p.m. EST/8 PST.
Finally, the titans come out to play in the WAL 2015 season finale as the Superheavyweight Championships air Aug. 26 at 9 p.m. EST. See the WAL TV Schedule for details.
A technical look at the sport will air in a Sport Science segment at various times on ESPN, along with re-airs of the WAL episodes as the season continues.
The World Armwrestling League is a professional arm-wrestling league aimed at finding the very best arm wrestlers in America and beyond. The league is growing at an amazing rate and has hundreds of events nationwide annually.
July also sees the launch of WAL’s 50 State Championships events, a national series to find the best “puller” in every state. The events follow on the heels of the 100 Events in 100 Cities qualifying series that led up to the Regional Championships. More events are posted weekly – visit www.walunderground.com for more information, training tips and news articles.